Bounce Commerce generates 15 million euros in sales in Q1-Q3 2023

Press release dated October 16, 2023

Geldern, October 16, 2023 - Bounce Commerce, one of the leading providers of AI-based Bounce Management and product recommendations, draws a positive balance for the first three quarters of 2023.

Despite current inflation and weak consumer demand in Germany, Bounce Commerce GmbH was able to continue growing enormously in the first three quarters of 2023.

Through the further development of AI technology, strong new customer business in Germany, Austria, Switzerland, France, England, Italy, the Netherlands and expansion into the Czech Republic, Denmark, Finland, Spain, Norway, Poland, Sweden and the USA, Bounce Commerce was already able to generate more than 15 million euros in sales in the first three quarters of 2023.

A total of 178,000 sales were generated, as well as 10.8 million visitors. The mobile share of sales averaged 70%.

A total of 1 billion page impressions were processed with 256 million user sessions. In addition, 188 million bounces were processed, resulting in 29.5 million visitor redirects. For the AI, 7.3 million products were processed in the database and 620 million product attributes served as the basis for the AI product suggestions.

The Bounce Commerce team also grew to 16 employees, consisting of an international team in account management, technology, design and sales.

In addition, Bounce Commerce was recognized for the first time in 2023 as "Employer of the Future" by Top Magazin, after already winning the Performixx Award in the "Best Technology" category last year, as well as the Awin Award in the "Best Innovation" category together with advertiser Mediashop and agency xpose360.

Factsheets for Q1-Q3 2023:

• 240 active advertisers
• 15 countries
• 16 employees
• 15 million euros in generated sales
• 177,811 generated sales
• 10.85 million referred visitors
• Average mobile share: 70.6%
• 1 billion processed page impressions
• 256 million processed user sessions
• 188 million processed bounces
• Average bounce rate: 70.5%
• 29.5 million redirects performed
• 7.3 million products in the AI database
• 620 million product attributes as the basis for AI product suggestions
• 16 supported advertising networks

Founder and Managing Director Torsten Zühlsdorff of Bounce Commerce: "The year so far has shown that with our AI technology, we were able to generate a large share of revenue for our customers that would otherwise have gone to competitors. Our continuous growth shows that AI product recommendations have become an important tool in e-commerce and that we can help our advertisers suggest product recommendations to their customers and thereby offer them a smart shopping experience."

Co-Founder Markus Kellermann: "We are very proud that, as a 100% remote company with a powerful team of great colleagues, we have continued to develop so well in 2023. From a technological perspective, Bounce Commerce will continue to further expand its leading role as AI technology for product recommendations in the future and offer many more e-commerce companies solutions that turn visitors into customers through intelligent buying incentives and create an individual shopping experience for the right target group."

The rapidly advancing development in the field of artificial intelligence (AI) has made 2023 a turning point in digitalization. Various industries and decision-makers are increasingly recognizing the potential of AI and machine learning (ML), including in the e-commerce sector. The use of AI in e-commerce aims to gain a deeper understanding of customer needs through data analysis and thereby enable personalized customer engagement. The approach is to understand and anticipate customers' purchasing process so that companies can determine the right moment for product suggestions and offers.

Bounce Commerce has specialized precisely in this with its AI-based technology and now offers 240 companies such as EMP, Palmers, BVB, Eintracht Frankfurt, Baur, momox, Babywalz, Herrenausstatter.de, Mediashop, Kfzteile24, s.Oliver and many more tailor-made solutions for personalized customer engagement.

According to the latest findings, AI is a central trend in e-commerce in 2023 because it contributes to efficiency gains, smarter decision-making and more targeted marketing strategies. The areas of application for AI in e-commerce are diverse and range from personalization of advertising and product recommendations to customer support via chatbots and precise forecasts of customer lifetime value (CLV) and sales figures. By using AI, online retailers can optimize the customer experience and take personalization to a new level.

A Statista survey shows that around three quarters of respondents see AI as an opportunity for business and society. This positive perception reflects the broad acceptance and potential of AI technologies, which bring benefits to companies and consumers alike.

According to a DPD study, a total of 62% of customers have abandoned the purchase process sometimes (39%), often (16%) or very often (7%). Initial case studies by Bounce Commerce show that up to 30% of visitors who would leave an online shop because they did not find the right product can be re-engaged with AI-based product recommendations, increasing conversions by up to 10%. In individual online shops such as for you eHealth, the share of new customers was even more than 49.5%.

This is made possible by AI technology, which uses machine learning based on CF-based recommendations, matrix factorization, nearest neighbor methods and association rules to continuously understand users better and recommend suitable products based on user behavior and neural networks.

Fittkau & Maaß Consulting recently surveyed 120,000 internet users about their attitude toward personal product recommendations. 60.2% of respondents said they were neutral toward the topic and 15.4% were positive. For this reason, personalized product offers based on artificial intelligence should be represented everywhere in e-commerce in the future, because they are one of the most important e-commerce trends of the future. It is especially important to pay attention to the right applications, because outdated and unsuitable products are not well received by customers. Used correctly, however, product recommendations can lead to a personalized customer journey and thus contribute to an improved customer experience.

About Bounce Commerce GmbH

Bounce Commerce GmbH is a technology provider for AI-based Bounce Management, product recommendations and customer retention. The founders' goal is to offer a smart solution that enables shop operators to turn visitors into customers with intelligent buying incentives. To advise customers as effectively as possible, AI-based recommendation technology presents products according to search behavior and product preferences. The AI operates based on CF-based recommendations, matrix factorization, nearest neighbor methods and association rules. Through machine learning, the AI continuously learns to understand users better and recommends suitable products based on user behavior and neural networks.

More than 240 well-known retailers and manufacturers such as EMP, Palmers, BVB, Eintracht Frankfurt, Baur, momox, Babywalz, Herrenausstatter.de, Mediashop, Kfzteile24, s.Oliver and many more already trust Bounce Commerce's AI technology.