{"id":26046157,"date":"2026-04-16T20:13:33","date_gmt":"2026-04-16T20:13:33","guid":{"rendered":"https:\/\/www.bounce-commerce.de\/?page_id=26046157"},"modified":"2026-04-29T14:51:39","modified_gmt":"2026-04-29T14:51:39","slug":"migration","status":"publish","type":"page","link":"https:\/\/www.bounce-commerce.de\/en\/migration\/","title":{"rendered":""},"content":{"rendered":"<div class=\"standard-markdown grid-cols-1 grid [&amp;_&gt;_*]:min-w-0 gap-3\">\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[et_pb_section fb_built=\"1\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" custom_padding=\"20px||3px||false|false\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\" locked=\"off\" theme_builder_area=\"post_content\" background_enable_color=\"off\"][et_pb_row make_equal=\"on\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" hover_enabled=\"0\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\"][et_pb_column type=\"4_4\" module_class=\"vertikal-zentrieren\" _builder_version=\"4.24.2\" _module_preset=\"default\" global_colors_info=\"{}\" theme_builder_area=\"post_content\"][dipi_dual_heading first_heading=\"From Bounce Redirect to Bounce Intent\" second_heading=\"What's changing and why\" heading_tag=\"h1\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"Roboto Bold|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"55px\" first_heading_line_height=\"65px\" second_heading_font=\"Roboto Bold|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"55px\" second_heading_line_height=\"65px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"55px\" first_heading_font_size_phone=\"50px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"65px\" first_heading_line_height_phone=\"60px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"55px\" second_heading_font_size_phone=\"50px\" second_heading_font_size_last_edited=\"on|tablet\" second_heading_line_height_tablet=\"65px\" second_heading_line_height_phone=\"60px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" sticky_enabled=\"0\" locked=\"off\" theme_builder_area=\"post_content\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">On 13 April 2026, Google announced a change to its existing policies that will take effect on 15 June 2026. The use of the History API \u2014 an established part of the HTML standard \u2014 to modify browser history will no longer be permitted by Google. Until now, only malicious redirects were prohibited. Google has now decided to ban all redirects via the History API entirely.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">This technique has been the foundation of our service for ten years. Since this is no longer possible, we are migrating all customers to Bounce Intent by 31 May 2026 at the latest \u2014 Bounce Intent uses techniques that overlap with Exit Intent \u2014 such as detecting exit signals via DOM events. But Bounce Intent is not Exit Intent. Exit Intent fires at every opportunity, often aggressively and usually on every page. Bounce Intent only reacts when an actual intent to leave is detected. Google&#8217;s restrictions target browser history manipulation exclusively \u2014 not the detection of user behaviour on the page itself. The underlying techniques are long-established and explicitly permitted by Google. We will complete the migration well ahead of Google&#8217;s deadline. With us, you&#8217;re on the safe side.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" background_color=\"rgba(0,162,157,0.08)\" custom_padding=\"20px||3px||false|false\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\" locked=\"off\" theme_builder_area=\"post_content\"][et_pb_row make_equal=\"on\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" min_height=\"677.3px\" hover_enabled=\"0\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\"][et_pb_column type=\"4_4\" module_class=\"vertikal-zentrieren\" _builder_version=\"4.24.2\" _module_preset=\"default\" global_colors_info=\"{}\" theme_builder_area=\"post_content\"][dipi_dual_heading first_heading=\"Technical Background\" second_heading=\"What Google is specifically prohibiting\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"40px\" first_heading_line_height=\"50px\" second_heading_font=\"|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"40px\" second_heading_line_height=\"50px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"35px\" first_heading_font_size_phone=\"35px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"45px\" first_heading_line_height_phone=\"45px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"35px\" second_heading_font_size_phone=\"35px\" second_heading_font_size_last_edited=\"on|phone\" second_heading_line_height_tablet=\"45px\" second_heading_line_height_phone=\"45px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Google&#8217;s new policy targets the manipulation of browser navigation via JavaScript. The following functions of the HTML5 History API are specifically affected:<\/p>\n<ul>\n<li><code>history.pushState()<\/code> \u2013 adds a new entry to the browser history without loading the page<\/li>\n<li><code>history.replaceState()<\/code> \u2013 replaces the current history entr<\/li>\n<li>Event-listeners on the <code>popstate<\/code>-Event \u2013 intercepts navigation triggered by the back button<\/li>\n<\/ul>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">These functions were previously used to redirect visitors to an alternative page when they clicked the back button. From 15 June 2026, Google will classify this behaviour as a violation of its &#8220;Malicious Practices&#8221; policy. The potential consequences are significant:<\/p>\n<ul>\n<li class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"><strong>Ranking demotion<\/strong> \u2013 your pages will be downgraded in search results<\/li>\n<li class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"><strong>Complete removal from the index<\/strong> \u2013 your pages will no longer appear in Google search results at all<\/li>\n<li class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"><strong>Exclusion from Google Ads (SEA)<\/strong> \u2013 since December 2024, Google has linked manual spam actions to advertising eligibility. A penalty in organic search can result in losing the ability to run Google Ads<\/li>\n<\/ul>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Any one of these consequences could be existential for an online shop. Together, they would be fatal.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Important for you: Google explicitly addresses third-party code. If a script embedded on your site manipulates browser history, you as the site operator bear responsibility \u2014 even if you didn&#8217;t write the script yourself. The History API is a widely used technique found in many tools and libraries. It is therefore entirely possible that scripts other than ours on your site also use this technique. We strongly recommend auditing all embedded scripts for the use of pushState, replaceState, and popstate.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">For our own code, we will handle this ourselves: we are removing the affected functions entirely and guarantee full compliance after the migration.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">If you&#8217;re unsure whether other scripts on your site are affected, we&#8217;re happy to check for you \u2014 just write to us at <a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"mailto:sales@bounce-commerce.de\">sales@bounce-commerce.de<\/a>.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\">Sources:<br \/>\n<a href=\"https:\/\/developers.google.com\/search\/blog\/2026\/04\/back-button-hijacking\" target=\"_blank\" rel=\"noopener\">Google Search Central Blog<\/a><br \/>\n<a href=\"https:\/\/developers.google.com\/search\/docs\/essentials\/spam-policies\" target=\"_blank\" rel=\"noopener\">Spam Policies for Google Web Search<\/a><\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" theme_builder_area=\"post_content\" _builder_version=\"4.27.6\" _module_preset=\"default\"][et_pb_row _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\"][et_pb_column _builder_version=\"4.27.6\" _module_preset=\"default\" type=\"4_4\" theme_builder_area=\"post_content\"][dipi_dual_heading first_heading=\"What's changing?\" second_heading=\"Previously: Bounce Redirect\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"40px\" first_heading_line_height=\"50px\" second_heading_font=\"|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"40px\" second_heading_line_height=\"50px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"35px\" first_heading_font_size_phone=\"35px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"45px\" first_heading_line_height_phone=\"45px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"35px\" second_heading_font_size_phone=\"35px\" second_heading_font_size_last_edited=\"on|phone\" second_heading_line_height_tablet=\"45px\" second_heading_line_height_phone=\"45px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" locked=\"off\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Our recommendations were triggered after a visitor clicked the back button. Technically, our snippet used <code>history.pushState()<\/code> to create an additional history entry. When the visitor clicked back, they were redirected to a landing page in your shop&#8217;s design with relevant product and content recommendations.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][dipi_dual_heading second_heading=\"Going forward: Bounce Intent\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"40px\" first_heading_line_height=\"50px\" second_heading_font=\"|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"40px\" second_heading_line_height=\"50px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"35px\" first_heading_font_size_phone=\"35px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"45px\" first_heading_line_height_phone=\"45px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"35px\" second_heading_font_size_phone=\"35px\" second_heading_font_size_last_edited=\"on|phone\" second_heading_line_height_tablet=\"45px\" second_heading_line_height_phone=\"45px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" locked=\"off\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">We detect the moment a visitor is about to leave \u2014 and show them the recommendations right then, directly on your page. Browser history is no longer modified. Recommendations appear inline within your familiar shop design.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Technically, we rely on standards-compliant DOM events:<\/p>\n<ul>\n<li class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"><strong>Desktop: Mouseleave<\/strong> \u2013 the mouse leaves the viewport upward<\/li>\n<li class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"><strong>Mobile: Scroll-Up Speed<\/strong> \u2013 the visitor scrolls upward rapidly<\/li>\n<li class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"><strong>Mobile: Back-to-Entry<\/strong> \u2013 the visitor navigates back to their entry page via the back button (only after visiting at least 2 pages)<\/li>\n<li class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"><strong>Mobile: Idle<\/strong> \u2013 no interaction within a configurable timeout<\/li>\n<li class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"><strong>Mobile: Visibility<\/strong> \u2013 the visitor switches tabs or minimises the browser<\/li>\n<\/ul>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">To avoid disruption, triggers are only fired after a configurable delay and are capped per session.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">None of these techniques interfere with browser navigation. The visitor can use the back button freely at any time. Many of these parameters can be configured to suit your needs.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][dipi_dual_heading first_heading=\"What stays the same?\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"40px\" first_heading_line_height=\"50px\" second_heading_font=\"|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"40px\" second_heading_line_height=\"50px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"35px\" first_heading_font_size_phone=\"35px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"45px\" first_heading_line_height_phone=\"45px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"35px\" second_heading_font_size_phone=\"35px\" second_heading_font_size_last_edited=\"on|phone\" second_heading_line_height_tablet=\"45px\" second_heading_line_height_phone=\"45px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" locked=\"off\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<p class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\">Our AI engine continues to suggest relevant products and content based on your feed. Your existing configuration (exclusion rules, voucher integrations) will be carried over automatically where applicable. Fully GDPR-compliant, without collecting any personal data. No changes to billing. No effort required on your end.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" background_color=\"rgba(0,162,157,0.08)\" custom_padding=\"20px||3px||false|false\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\" locked=\"off\" theme_builder_area=\"post_content\"][et_pb_row make_equal=\"on\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" min_height=\"677.3px\" hover_enabled=\"0\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\"][et_pb_column type=\"4_4\" module_class=\"vertikal-zentrieren\" _builder_version=\"4.24.2\" _module_preset=\"default\" global_colors_info=\"{}\" theme_builder_area=\"post_content\"][dipi_dual_heading first_heading=\"How does Bounce Intent differ from Exit Intent providers?\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"40px\" first_heading_line_height=\"50px\" second_heading_font=\"|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"40px\" second_heading_line_height=\"50px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"35px\" first_heading_font_size_phone=\"35px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"45px\" first_heading_line_height_phone=\"45px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"35px\" second_heading_font_size_phone=\"35px\" second_heading_font_size_last_edited=\"on|phone\" second_heading_line_height_tablet=\"45px\" second_heading_line_height_phone=\"45px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Exit Intent solutions already exist. Bounce Intent differs in several key ways:<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Desktop and Mobile<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Most Exit Intent providers only work on desktop, because they rely exclusively on the mouseleave event \u2014 an event that doesn&#8217;t exist on touchscreens. Our solution detects exit intent on desktop and mobile alike, combining multiple disengagement signals. We remain true to our user re-engagement core.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>AI-based recommendations instead of generic content<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Conventional Exit Intent solutions show all visitors the same content \u2014 typically a discount code or newsletter popup. Our AI analyses the current page and your product feed in real time and delivers relevant product and content recommendations. What previously appeared on the landing page is now shown in the intent layer.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Performance-based billing via affiliate networks<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Other Exit Intent tools are billed as SaaS with a flat monthly fee \u2014 regardless of whether they generate revenue. Our solution runs through your existing affiliate network (Awin, AdCell, belboon, Tradedoubler, Webgains, and others) and is billed purely on a performance basis. You only pay when you make a sale.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Fully GDPR-compliant without personal data<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">We use no user tracking, store no profiles, and collect no personal data. Recommendations are based solely on the current URL and your product feed. No cookie consent required for our solution. No data shared with third parties.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Integration within your shop design<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Our recommendations appear seamlessly within your shop&#8217;s design \u2014 not as a generic overlay that feels out of place. The result integrates naturally into the user experience rather than interrupting it.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" theme_builder_area=\"post_content\" _builder_version=\"4.27.6\" _module_preset=\"default\"][et_pb_row _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\"][et_pb_column _builder_version=\"4.27.6\" _module_preset=\"default\" type=\"4_4\" theme_builder_area=\"post_content\"][dipi_dual_heading first_heading=\"Timeline\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"40px\" first_heading_line_height=\"50px\" second_heading_font=\"|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"40px\" second_heading_line_height=\"50px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"35px\" first_heading_font_size_phone=\"35px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"45px\" first_heading_line_height_phone=\"45px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"35px\" second_heading_font_size_phone=\"35px\" second_heading_font_size_last_edited=\"on|phone\" second_heading_line_height_tablet=\"45px\" second_heading_line_height_phone=\"45px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" locked=\"off\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<table>\n<thead>\n<tr>\n<th>Date<\/th>\n<th>What happens<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>13 Apr 2026<\/td>\n<td>Google announces policy change<\/td>\n<\/tr>\n<tr>\n<td>By 31 May 2026<\/td>\n<td>Bounce Commerce migrates all customers to Bounce Intent<\/td>\n<\/tr>\n<tr>\n<td>After 31 May 2026<\/td>\n<td>History API functions are removed entirely from our code<\/td>\n<\/tr>\n<tr>\n<td>15 Jun 2026<\/td>\n<td>Google&#8217;s enforcement deadline \u2013 all customers will have been migrated long before this date<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" background_color=\"rgba(0,162,157,0.08)\" custom_padding=\"20px||3px||false|false\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\" locked=\"off\" theme_builder_area=\"post_content\"][et_pb_row make_equal=\"on\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" min_height=\"677.3px\" hover_enabled=\"0\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\"][et_pb_column type=\"4_4\" module_class=\"vertikal-zentrieren\" _builder_version=\"4.24.2\" _module_preset=\"default\" global_colors_info=\"{}\" theme_builder_area=\"post_content\"][dipi_dual_heading first_heading=\"New Products\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"40px\" first_heading_line_height=\"50px\" second_heading_font=\"|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"40px\" second_heading_line_height=\"50px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"35px\" first_heading_font_size_phone=\"35px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"45px\" first_heading_line_height_phone=\"45px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"35px\" second_heading_font_size_phone=\"35px\" second_heading_font_size_last_edited=\"on|phone\" second_heading_line_height_tablet=\"45px\" second_heading_line_height_phone=\"45px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Alongside the migration, we are expanding our portfolio with three complementary solutions. Each works independently \u2014 but together with Bounce Intent, they cover the entire visitor journey: from the first page view through product browsing to error pages. All three are powered by the same AI engine and are fully GDPR-compliant without collecting personal data.<\/p>\n<table style=\"height: 125px;\" width=\"555\">\n<thead>\n<tr>\n<th>Situation<\/th>\n<th>Solution<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Visitor shows intent to leave<\/td>\n<td><strong>Bounce Intent<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Visitor lands on a 404 error page<\/td>\n<td><strong>404 Rescue<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Visitor browses product or category pages<\/td>\n<td><strong>On-Page Recommendations<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Visitor doesn&#8217;t know what they&#8217;re looking for<\/td>\n<td><strong>KI Shopping Assistant<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\">\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>404 Rescue<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Every dead link, every deleted product page, every mistyped URL costs you visitors and revenue. 404 Rescue detects the error in real time and instead serves the visitor with relevant product and content recommendations \u2014 in your familiar shop design, based on the original search intent. Performance-based billing via your affiliate network.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>The context<\/strong>: On average, around 1\u20132% of traffic lands on 404 error pages. In sectors with frequently changing inventory \u2014 fashion, seasonal items, promotional goods \u2014 the rate is significantly higher: fashion shops replace 30\u201350% of their inventory each season. Every discontinued product leaves dead links in search engines, price comparison sites, and affiliate networks. After a year without redirect maintenance, a large number of dead URLs can accumulate.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">The loss is largely permanent: Google deindexes 404 pages within days to weeks. All link equity \u2014 the ranking power built up by a product page through backlinks over its lifetime \u2014 is lost in the process. 74% of visitors who land on a 404 page leave your shop and never return. Without active redirect maintenance, this loss compounds with every inventory change. A case study from the Google Merch Shop puts the annual revenue loss from 404 errors on desktop alone at 1.3% of total revenue. That&#8217;s revenue permanently disappearing today \u2014 and 404 Rescue can win it back.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>On-Page Recommendations<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">AI-curated product suggestions directly on your product and category pages: similar items, complementary combinations, alternatives. The engine matches in real time against your feed and increases basket value and conversion \u2014 without the visitor having to leave the page. Performance-based billing via your affiliate network.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>The context:<\/strong> Product recommendations account for just 7% of traffic but generate 24% of orders and 26% of revenue. Visitors who click on recommendations buy 4.5x more often. 49% of customers purchase products they would not have considered without the recommendation. At Amazon, over 35% of all purchases originate from product recommendations. Recommendations tailored to the purchase phase can increase conversion rates by up to 8x.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>AI Shopping Assistant<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">A conversational AI sales advisor that guides visitors individually to the right product or answers their questions. Ideal for advice-intensive categories such as beauty, fashion, tech, or outdoor. Fixed pricing tiered by page impressions \u2014 details on pricing tiers to follow shortly.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>The context:<\/strong> Visitors who interact with an AI chat convert around 4x more often \u2014 12.3% compared to 3.1% without AI interaction. 95% of users who use AI while shopping report that it improved their shopping experience.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" theme_builder_area=\"post_content\" _builder_version=\"4.27.6\" _module_preset=\"default\"][et_pb_row _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\"][et_pb_column _builder_version=\"4.27.6\" _module_preset=\"default\" type=\"4_4\" theme_builder_area=\"post_content\"][dipi_dual_heading first_heading=\"FAQ\" heading_display=\"column\" _builder_version=\"4.27.6\" _module_preset=\"default\" first_heading_font=\"|700|||||||\" first_heading_text_color=\"#00a29d\" first_heading_font_size=\"40px\" first_heading_line_height=\"50px\" second_heading_font=\"|700|||||||\" second_heading_text_color=\"#182a3d\" second_heading_font_size=\"40px\" second_heading_line_height=\"50px\" text_orientation=\"left\" custom_margin=\"||25px||false|false\" hover_enabled=\"0\" first_heading_font_size_tablet=\"35px\" first_heading_font_size_phone=\"35px\" first_heading_font_size_last_edited=\"on|phone\" first_heading_line_height_tablet=\"45px\" first_heading_line_height_phone=\"45px\" first_heading_line_height_last_edited=\"on|desktop\" second_heading_font_size_tablet=\"35px\" second_heading_font_size_phone=\"35px\" second_heading_font_size_last_edited=\"on|phone\" second_heading_line_height_tablet=\"45px\" second_heading_line_height_phone=\"45px\" second_heading_line_height_last_edited=\"on|desktop\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" locked=\"off\"][\/dipi_dual_heading][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]<\/code><\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Do I need to do anything?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">No. The migration happens automatically via your affiliate network.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>What happens if I&#8217;m already using an Exit Intent provider?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">We will check before the migration whether you already have an Exit Intent solution in place. If so, we will not proceed with the migration \u2014 running two solutions in parallel makes no sense. In that case, we will discontinue our service for you.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">We do welcome the opportunity to show you that Bounce Intent is at least equal \u2014 with AI-based recommendations, desktop and mobile detection, performance-based billing, and no personal data collected. Get in touch if you&#8217;d like to compare.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Will my exclusion rules and voucher configurations be carried over?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Where applicable: yes. If individual settings need to be adjusted, we will inform you in advance.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Does Bounce Intent work on desktop and mobile?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Yes. On desktop, we detect classic exit signals such as mouse movement towards the browser toolbar. On mobile, we use disengagement signals such as scroll behaviour and inactivity. Details on the individual signals can be found above in the &#8220;Going forward: Bounce Intent&#8221; section.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Is anything changing about billing?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">For Bounce Intent, 404 Rescue, and On-Page Recommendations: no. Billing continues as usual on a performance basis via your affiliate network. The AI Shopping Assistant is billed at fixed prices, tiered by page impressions.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Is the new solution GDPR-compliant?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Yes. As before, we collect no personal data. Our recommendations are based solely on the current URL and your product feed. No cookie consent required for our solution. No data shared with third parties.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Will my shop be safe from Google&#8217;s policy change after the migration?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Yes. Bounce Intent operates exclusively with DOM events and does not interfere with browser history. None of the functions addressed by Google (pushState, replaceState, popstate) will be used after the migration. We are removing them entirely from our code. Your shop will be fully compliant and safe after the migration.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Does the Google policy affect other tools on my site?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Possibly. Google explicitly notes that third-party code (libraries, advertising platforms, tag manager scripts) can also use the History API \u2014 and that you as the site operator are responsible for this. We recommend auditing all embedded scripts for the use of pushState, replaceState, and popstate listeners. For our own code, we guarantee full compliance after the migration.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>Can I opt out of the migration?<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Yes. You have a special right of termination and can object to the migration informally by email to <a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"mailto:sales@bounce-commerce.de\">sales@bounce-commerce.de<\/a> by 31 May 2026.<\/p>\n<h3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><strong>I have a question that isn&#8217;t answered here.<\/strong><\/h3>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\">Write to us at <a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"mailto:sales@bounce-commerce.de\">sales@bounce-commerce.de<\/a> \u2014 we&#8217;ll get back to you promptly.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"><code class=\"bg-text-200\/5 border border-0.5 border-border-300 text-danger-000 whitespace-pre-wrap rounded-[0.4rem] px-1 py-px text-[0.9rem]\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/code><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;20px||3px||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; theme_builder_area=&#8221;post_content&#8221; background_enable_color=&#8221;off&#8221;][et_pb_row make_equal=&#8221;on&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;vertikal-zentrieren&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][dipi_dual_heading first_heading=&#8221;From Bounce Redirect to Bounce Intent&#8221; second_heading=&#8221;What&#8217;s changing and why&#8221; heading_tag=&#8221;h1&#8243; heading_display=&#8221;column&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; first_heading_font=&#8221;Roboto Bold|700|||||||&#8221; first_heading_text_color=&#8221;#00a29d&#8221; first_heading_font_size=&#8221;55px&#8221; first_heading_line_height=&#8221;65px&#8221; second_heading_font=&#8221;Roboto Bold|700|||||||&#8221; second_heading_text_color=&#8221;#182a3d&#8221; second_heading_font_size=&#8221;55px&#8221; second_heading_line_height=&#8221;65px&#8221; text_orientation=&#8221;left&#8221; custom_margin=&#8221;||25px||false|false&#8221; hover_enabled=&#8221;0&#8243; first_heading_font_size_tablet=&#8221;55px&#8221; first_heading_font_size_phone=&#8221;50px&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"dipi_cpt_category":[],"class_list":["post-26046157","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>- Bounce Commerce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bounce-commerce.de\/en\/migration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"- Bounce Commerce\" \/>\n<meta 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Commerce","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.bounce-commerce.de\/en\/migration\/","og_locale":"en_US","og_type":"article","og_title":"- Bounce Commerce","og_description":"[et_pb_section fb_built=\"1\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" custom_padding=\"20px||3px||false|false\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\" locked=\"off\" theme_builder_area=\"post_content\" background_enable_color=\"off\"][et_pb_row make_equal=\"on\" disabled_on=\"off|off|off\" _builder_version=\"4.27.6\" _module_preset=\"default\" hover_enabled=\"0\" global_colors_info=\"{}\" theme_builder_area=\"post_content\" sticky_enabled=\"0\"][et_pb_column type=\"4_4\" module_class=\"vertikal-zentrieren\" _builder_version=\"4.24.2\" _module_preset=\"default\" global_colors_info=\"{}\" 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